DNPA Code of Ethics
Last Updated: 03/12/2025
(Following Digital News Publishers Association Guidelines)
Our Ethical Commitment
At Capitalpound.com, we strictly adhere to the ethical standards set by the Digital News Publishers Association (DNPA). Our financial news, investment insights, and comparisons are guided by these core principles:
1. πΒ Accuracy & Fact-Based Reporting
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Financial information verified using official data sources, regulatory filings, and credible institutions
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Market data and interest rates checked against trusted financial authorities
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Errors β if any β are corrected within 48 hours of verification
2. βοΈΒ Fairness & Impartiality
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No paid promotions for biased coverage of financial products
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All investment platforms and products evaluated under uniform criteria (risks, returns, fees, transparency)
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Comparative articles based solely on facts, value, and user benefit
3. πΒ Transparency
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Clear labeling for sponsored or partner content
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Full affiliate disclosure:
βWe may earn a commission through links, but this does not influence our editorial opinions.β
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Clear explanations for sources of figures, ratings, and rankings
4. πΒ Privacy Protection
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We never sell or misuse user data
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Compliance with GDPR, DPDP Act, and Indian IT regulations
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Cookies used only for performance and user experience improvements
5. πΒ Accountability
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Responses to reader concerns within 24 hours
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Public correction process available to all readers
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Errors can be reported to: sidhuvasuniya381@gmail.com
(Subject: Correction Request)
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Team Guidelines
βΒ Prohibited Practices
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Publishing misleading financial claims or unverified forecasts
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Accepting monetary benefits, gifts, or incentives that influence reporting
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Clickbait financial headlines designed to mislead or cause panic
β Β Mandatory Practices
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Comparative reviews (e.g., Mutual Fund A vs. Mutual Fund B)
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Highlighting risks openly:
βThis investment involves market volatility and principal loss risk.β
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Updating financial articles regularly to reflect current market conditions
Reader Rights
β Right to demand accuracy and evidence for financial claims
β Right to report bias, manipulation, or incorrect information
β Right to transparent disclosure of affiliate or sponsored content
βFinance content should empower readers to make smart financial choices β not push them into risky decisions.β
– Sidhu Vasuniya, Founder, Capitalpound.com