Epic CEO Slams Steam AI Policy

Epic Games CEO Tim Sweeney Criticizes Steam AI Disclosure Policy

Epic Games CEO Tim Sweeney has criticized Steam’s AI disclosure policy, calling it ‘abhorrent’ and arguing that it exposes developers to backlash from anti-AI detractors. This policy, which was implemented and updated by Valve since 2024, requires formal disclosure of AI-generated content, including artwork, text, music, and assets, excluding assistant tools. Sweeney’s statement comes as the gaming industry continues to evolve, with many gamers using devices like the Samsung Galaxy S25 and Apple Watch Series 10 to play games. The iPad Air M2 is also a popular choice for gaming on-the-go.

The policy has sparked debate among developers, with some arguing that it is necessary for transparency and others claiming that it is an overreach. As the gaming industry continues to grow, with events like Amazon Prime Day offering discounts on gaming devices, it will be interesting to see how this policy plays out. The best tech deals on smartphone discounts 2026 will likely be affected by this policy, as well as the overall gaming experience on devices like the Samsung Galaxy S25.